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ITV FIFA Fan Park

Event concept and creation for ITV FIFA World Cup fan park.

  • Bespoke event build in iconic central Manchester location
  • Open for 14 hours per day for 43 consecutive days, with 15,000 capacity
  • Mix of live event (beach soccer), music, themed concessions and community access
  • Live FIFA World Cup broadcasts

ISG were responsible for all event marketing, ticket sales, advance and in-event media and comms, VIP and celebrity hospitality